Saltar al contenido

How tradespeople in Spain get more clients from Google

In an emergency, people call the first business on Google with good reviews that answers the phone. How to be that business.

·4 min read·Leer en español

When a pipe bursts or the power goes, nobody compares five quotes. They search «plumber near me» or «electrician Quesada», look at the map and call whoever looks trustworthy. Here is what decides it.

A Google listing without an address

If you go to customers' homes, your listing can hide your address and list the towns you cover instead. You appear in those areas without showing where you live.

  • An exact main category: «Plumber», «Electrician», «Swimming pool contractor».
  • Services with a short description.
  • Hours, and whether you do emergencies.
  • Photos of jobs, your van and you at work.

Answer the phone

It sounds obvious, but it is where most jobs are lost. If you cannot answer, set an automatic WhatsApp reply saying when you will call back.

Reviews

Ask when the job is done and the customer is happy. A WhatsApp link is the easiest way. In this trade reviews matter a lot: the customer is letting you into their home.

English and Spanish

On the coast, many homeowners search in English, and many Spanish customers search in Spanish. A website and listing in both languages gets you work from both.

Owners who live abroad

Many holiday-home owners hire from their home country. They want a clear quote by email or WhatsApp and photos of the finished work. If you offer that, you get jobs others do not.

Common questions

Do I need a website if I have a Google listing?

The listing brings emergency calls. A website brings searches for specific services and the bigger planned jobs.

Can I appear in several towns?

Yes. A service-area listing allows up to 20 areas. List the ones you really cover.

How much does a website cost?

With us, from €250 for a one-page site and €490 with contact form and map, in English and Spanish.

More guides

Want us to look at your own website? We'll send you three concrete things to fix, free.

Get a free review
Auditoría gratis